“We've admired what the Jimmy's team has built over the years, and we're excited to welcome them to Rise,” says Mark McNeil, CEO of Rise Baking Company. “What makes this acquisition special is the people. Jimmy's has built an outstanding team, a strong culture, and a reputation for delivering innovative products and service. Together, we’ll build on that foundation as we continue investing in our customers, our people, and the future of our business."

Customers will continue to benefit from the trusted products, services, and relationships both companies are known for, assures Rise Baking Co. For now, Jimmy’s will operate independently while both companies take a thoughtful approach to integration, ensuring continuity for employees, customers, and partners, it adds.

“Jimmy’s success has been built on quality, craftsmanship, and the people behind our business,” says Howard Hirsch, CEO of Jimmy’s. “This acquisition allows us to build on that legacy while creating new opportunities for our employees, partners, and customers.”

"Our focus remains the same: delivering exceptional products and outstanding service to our customers," adds Michael Pisani, president of Jimmy's. "With Rise, we'll have even greater resources to innovate, grow, and continue meeting our customers' evolving needs."

For more than 40 years, Jimmy’s Gourmet Bakery has sold thaw-and-sell baked goods, serving retail and foodservice customers nationwide. Operating three manufacturing facilities totaling more than 350,000 square feet, the company reportedly has a strong portfolio—including the Jimmy’s Cookies brand, the King Krumb Cookie line and Ecce Panis artisan breads—along with expertise in product innovation and private-label solutions.

Related: Rise Baking Co. relocates innovation center to Atlanta