Now live!/Apple Event

In addition to a range of Back to School deals, Best Buy has now launched a sizable 4-day Apple Shopping Event alongside Amazon’s competitor sale. While select gear is lower over at Amazon, you will either way now find even lower prices on AirPods Pro 3 sitting down at nearly 25% off, joined by $150 off iPhone Air, a notable MacBook Neo offer by way of a FREE $25 Best Buy gift card, up to $130 off Apple Watch Ultra 3, and much more. 

The Best Buy Apple Shopping Event sale is live from today through Sunday to deliver notable summer savings across a range of Apple gear. You’ll just want to make sure you compare with Amazon as there are some standout offers you will find at lower prices there – Apple Watch Ultra 3 is $50 to $80 less at Amazon, for example.

• AirPods Pro 3 $190 (Reg. $249)
• AirPods Max 2 $449 (Reg. $549)
• AirPods 4 $99 (Reg. $129)
• 42mm Apple Watch Series 11 $299 (Reg. $399)
• 46mm Apple Watch Series 11 $329 (Reg. $429)
• Black Apple Watch Ultra 3 w/ Black Ocean Band $700 (Reg. $799)
• Natural Apple Watch Ultra 3 w/ Anchor Blue Ocean Band $700 (Reg. $799)
• Natural Apple Watch Ultra 3 w/ Blue Trail Loop $670 (Reg. $799)
• Natural Apple Watch Ultra 3 w/ Milanese Loop $800 (Reg. $899)
• 14-inch M5 Pro MacBook Pro 24GB/2TB $2,499 (Reg. $2,999) – $500 off

MacBook Neo + FREE Best Buy credit

Another highlight here, providing you wouldn’t rather spend $100 less on the official official Apple Certified Refurbished Store, is the MacBook Neo offer. Best Buy is now offering a FREE $25 gift card on MacBook Neo purchases – all of the machines are at all full price, but this is among the better offers we have tracked on new condition units. 

• MacBook Neo + FREE $25 Best Buy gift card from $699
• Apple Refurbished MacBook Neo 256GB $599 (Reg. $699 new)
• Apple Refurbished MacBook Neo 512GB w/ Touch ID $679 (Reg. $799 new)

Apple gift card deals

Best Buy is now offering some FREE Best Buy credit with Apple gift card purchases. And with iPhone 18 series phones launching next month, it might be a good idea to flip some Apple credit out and score some FREE Best Buy gift cards in the process – these Apple gift cards can also be used on the official Apple Refurb Store as well. 

• $50 Apple Gift Card + FREE $5 Best Buy Gift Card
• $100 Apple Gift Card + FREE $10 Best Buy Gift Card

iPhone Air 

One deal you won’t find at Amazon in any official capacity is the brand new, unlocked iPhone Air with a $150 price drop. This deal lands on both the 256GB and 512GB models, across all colors, to deliver a match of the best straight up cash discount we have tracked:

• Apple iPhone Air 256GB $850 (Reg. $999)
• Apple iPhone Air 512GB $1,050 (Reg. $1,199)