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СпутникиРНSpaceXРоскосмосNASAWhat if energy were marketed like Apple, not petrol?
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Video Credit: Businessline
Why do people hate their electricity bills? In this thought-provoking episode of Energenomics, host Richa Mishra speaks with business & brand-strategy specialist Harish Bijoor about the marketing battle between fossil fuels and renewable energy. From greenwashing and consumer psychology to energy branding, affordability, and India’s energy transition, the discussion explores how energy can be marketed not as a commodity but as a relationship. Can solar become the iPhone of energy? Why is price-centric fuel marketing failing? Watch to find out.
Listen to the full podcast conversation here: ⬇️
Audio Credit: businessline
More Like ThisPublished on July 16, 2026
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