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YouTube changes how “views” are calculated
Дата публикации: 18-08-2026 10:50:41
The views will be a lot higher now.
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Основное содержимое страницы с новостью.
Christian Wiediger
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A week after YouTube altered the numbers you need before you start making money, YouTube’s visible definition of a “play” (or “view”) is also to change. From August 24, a public view will be counted “the moment a video begins to play from the very first frame”.
- Creators still have access to “engaged views”, which YouTube publicly says is “how many times viewers stayed to watch past the first frame and initial seconds”. This is the previous definition of a play/view, believed by many to be at least 30 seconds (though YouTube doesn’t publicly say). If that’s true, the “engaged view” roughly aligns to the AMP Accords definition of a play.
- So, what is a podcast play? We’ve written up a full article, with our own stats, to explain and compare the different platforms. Most - but not all - give a roughly consistent number.
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What will be the effect of YouTube’s new “view” metric? The public numbers will be significantly bigger, we’d guess - but also, significantly less meaningful, since a play for one second will still count. However, the more comparable “engaged views” metric will, as far as we can see, become entirely private to the creator: it won’t be seen on public pages, and it will not be available through the YouTube Public Data API. It remains accessible in YouTube Studio, and through the Analytics and Reporting APIs, for creators; but third-party rankers or data companies will no longer have access, unless they’re specifically given that.
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